The Top Simple CRM Solutions for Small Businesses

As an expert in the field of customer relationship management (CRM), I have seen firsthand the impact that a good CRM can have on a business. From automating workflows to improving customer relationships, a CRM is an essential tool for any sales team, regardless of the size of the company. However, with so many options available, it can be overwhelming to choose the right one. That's why I have narrowed down the list to the top simple CRM solutions for small businesses. One of the easiest CRMs to set up and use is Freshsales.

Not only does it provide a detailed configuration tutorial and guide, but its interface is also one of the most intuitive out there. It's perfect for those who are new to CRMs or want a streamlined and user-friendly application. For the best experience, I recommend using the most recent version of Chrome, Firefox, Safari, or Microsoft Edge to view this website. This will ensure that you have access to all of Freshsales' features and functions. When researching CRMs, it's important to consider your specific needs and not get bogged down by unnecessary features. That's why I have focused on simple CRMs that offer only the core tools, automation, and reports that are essential for small businesses.

Zoho CRM

is a prime example of a simple yet powerful CRM.

Its interface is immediately intuitive for most users, although there may be a slight learning curve when it comes to configuration. However, once you have set up automated workflows, Zoho CRM works seamlessly in the background, freeing up your time for other tasks.

Zoho CRM

offers several plans to accommodate businesses of all sizes. Even an individual or small company can start with the free plan and not have to upgrade for a while. This plan allows for unlimited management of leads, contacts, accounts, and deals.

While it may lack some advanced features, it is still the best free CRM on the market. Another great option for small businesses is Freshsales. While it can be used by any department or team, it was specifically designed with sales teams in mind. Its clean and easy-to-read interface makes it a popular choice among users. However, the free plan does not include automated workflows, so upgrading to a paid plan may be necessary for some businesses. One of the standout features of Freshsales is its AI-powered chatbot, which is only available on paid plans.

This feature alone may be worth the upgrade, as it can greatly improve customer interactions and lead management.


is another simple CRM that has gained popularity for its user-friendly interface and lead management capabilities. Its Kanban-style view of opportunities and drag-and-drop method make it easy to use and navigate. Additionally, it offers useful features such as unlimited contacts and offers, email synchronization, and a business card scanner. For businesses that require more advanced features, I recommend OnePageCRM. Its AI-assisted route planner is a standout feature that helps team members plan their face-to-face meetings more efficiently.

This feature is available on both plans and can greatly benefit businesses that rely on in-person interactions with customers. At Forbes Advisor, we take pride in providing unbiased ratings and information to help guide small and medium-sized businesses (SMEs) in making the best decisions for their journey. When compiling this list of the top simple CRMs, we considered factors such as affordability, functionality, support, and integration capabilities. We also made sure to only include CRMs that offer at least the basic tools that a sales team would need. While additional features are great, they can also make a CRM more complex and difficult to use. That's why we focused on simple CRMs that strike the perfect balance between functionality and ease of use. In conclusion, when it comes to choosing the easiest CRM to set up, it's important to consider your specific needs and prioritize simplicity and user-friendliness.

The seven options listed above are all excellent choices for small businesses, and I am confident that at least one of them will be the perfect fit for your business.

Shana Doan
Shana Doan

Zombieaholic. Lifelong twitter junkie. Twitter nerd. Extreme travel scholar. General reader. Hipster-friendly web aficionado.